How to Choose a Podcast Format

If you’re thinking of starting your own podcast, you’ve come to the right place. Podcasts are great ways to express your opinions, get advice, or inform people in a casual way. You can speak directly to your audience and let them listen on the go.

But how do you decide the best podcast format for your show? What are the benefits of each type? And what should you do if you’re a complete podcasting newbie?

We’re here to help. Here’s a guide to choosing the best podcast format for your show. Keep reading!

Know Your Topic

When it comes to choosing the right podcast format, it’s important to know your topic. This means having a general idea of the types of conversations or topics that will be discussed, the length of episodes that will be produced, and the tone that will be used.

Knowing the topic will help ensure a consistent and cohesive podcast that builds interest and engagement. Also, knowing if the podcast will be interviewing guests, discussing stories and topics, or hosting debates, will go a long way in helping to determine what type of podcast format should feature.

Having the information at hand will allow for more meaningful conversations, discussions, and debates, and will help differentiate the podcast from competitors and ultimately lead to a more successful platform.

Know the Different Podcast Formats

When creating a podcast, there are several formats to choose from. Each format for a podcast has its own set of benefits and challenges, and selecting the right one for your podcast is essential for its success.


Interviews are the most common podcasting format, and while the basic concept is the same, there are many different types of interviews. This includes:

  • One-on-one interviews
  • Co-host interviews
  • Panel interviews
  • Solo interviews

When deciding, it’s important to consider what kind of content you want to focus on, what length and type of interviewee you want to feature, and what format will best showcase the content.


Narrative podcasting is a format in which a story is told through a script. When using this type of podcast format, creating an engaging story is essential for captivating the listener.

Elements such as plot, characters, setting, and conflict should all be explored in order to create an appealing podcast for the audience. It’s also a good idea to incorporate a variety of audio elements, such as music, sounds, and interviews, to keep the narrative flowing.

Also, an engaging story arc should be developed before podcasting so that the story follows an organized path from start to finish. With narrative podcasting, the story is the key component, so being creative and exploring different themes is essential for success.

Panel Discussion

Panel guests are usually expert guests or knowledgeable individuals invited to the podcast to discuss a particular topic. The focus of a panel discussion is to explore different perspectives and debate the pros and cons of the related subject matter.

It’s a great choice for listeners looking for in-depth conversations about niche topics. It’s important to choose panel guests carefully who can offer insight and stimulate conversation.

Establish a running order of topics, keep the discussion on track, and have a clear structure in place to ensure that conversation flow is maximized – the aim is to keep guests engaged and the audience entertained. Participation from the audience or via social media can help keep the podcast more engaging and interesting.

Keep the panel discussion focused, and make sure to stick to a time limit. With the right panel members and some good preparation, panel discussions can be an engaging and informative experience for both podcast hosts and listeners alike.


Storytelling is an important part of any podcast. Knowing different types of storytelling formats can be beneficial to creating a successful podcast.

Collaborative Storytelling

It’s a format in which different people contribute to one story about something they have experienced.

The Documentary Format

It’s a more intensive approach. It requires research and interviews to bring stories to life.

Episodic Storytelling

It’s used when the content of the podcast is made up of stories that have been broken down into different segments, usually based on a theme.

The Monologue Format

It’s the most popular and involves a single narrator telling stories in sometimes humorous and unpredictable ways. By knowing the different types of storytelling formats, you’ll be able to create an enjoyable podcast experience for your listeners.

Consider Your Platform

When creating a podcast, it’s important to consider your platform and choose the right format. Different platforms have different requirements when it comes to the podcast format, such as:

  • YouTube
  • Spotify
  • Apple Podcasts
  • Stitcher

For example, YouTube allows relatively long videos, while some of the others require shorter ones. Certain podcast streaming platforms may have specific file format requirements.

To ensure that your podcast is available on all of the most popular platforms, you’ll want to create a format that is both compatible and able to be properly transcoded.

Choose the right tool and format for your podcast to ensure you can effectively deploy it and increase engagement. With the right podcast management tool, you can unlock growth and achieve the success you desire. Try a tool like Podigee today to start building an audience.

Decide on the Right Tool for Your Format

When selecting a podcasting platform, you should consider how much storage you need, as well as what kind of audience you anticipate. Popular tools include SoundCloud, Libsyn, andBuzzsprout.

These platforms offer specialized plans tailored to the needs of various podcasting formats, such as interviews, vlogs, and solo shows, and even offer monetization features. Furthermore, certain platforms have intuitive analysis capabilities and hosting options.

This can assist with data gathering to better understand your audience and determine what content resonates best. All in all, picking the right tool for your podcast format can make a big difference in how you reach your desired audience and make your podcast a success.

Choose the Right Podcast Format Today

Choosing the best podcast format for your podcast will depend on your specific podcast’s goals and target audience. With the wide variety of formats available, there is no one-size-fits-all solution, so invest time to find the best option for success and audience engagement.

If you’re still unsure, consider enlisting support from a podcast production expert to help you decide. Try it today and see your podcast reach new heights!

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